Chapter Seven – The Holy Name is for Everyone | Sri Prema Vivarta

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The holy name of the Lord does not manifest itself in bad association

In bad association, the holy name of Krishna never appears. The letters of the name might be uttered but the real name never manifests itself.

Sometimes a semblance of the pure holy name appears. One constantly commits offenses unto the holy name in such a bad association. O brother ! Please understand that all of these are obstacles on the path of devotional service to Krishna.

The process to serve the Holy name

If you want to chant Lord Krishna’s holy names properly, then associate with pure devotees of the Lord. Give up the desire for material sense gratification, liberation or for supernatural mystic powers.
Give up the ten offenses against the holy name. Do not have any regard for either honor or dishonor. Render service unto Krishna, without attachment to material objects, and chant the holy names of Lord Krishna.
Accept everything that is favorable for discharging devotional service unto Krishna and reject anything which is unfavorable.
Do not aspire for mundane speculative knowledge, fruitive activities or the process of mystic yoga. Give up ‘false renunciation’ which is akin to the renunciation of the monkeys.It only serves in comforting the body.
Always know that Krishna maintains you and protects you. By surrendering yourself and practicing humility, rid yourself of unwanted material desires.
Understanding that it is very difficult for a living entity to get the association of real saintly people, Krishna has now come to Nadia as a pure devotee in the form of Lord Gauranga.
O intelligent soul ! Please take shelter of Lord Gauranga’s feet. He is the perfect saintly devotee and the perfect spiritual master.

The duty of a renunciant

O brother ! A renunciant should never listen to mundane talks ,nor should he engage in mundane discussions when he meets with others.
O brother ! Do not converse with women even in your dreams. You have renounced the association of women in your home and you have now come to the forest.
If you wish to maintain your love for Lord Gauranga, do not ever forget the incident of Chota Haridasa (and why he was rejected by the Lord).
Do not eat rich palatable dishes or dress in fancy clothes.Always serve Radha and Krishna within your heart.
Loudly chant the holy names of Krishna just like Haridasa Thakura did (not to be confused with chota Haridasa). Serve the divine couple Sri Radha and Krishna, within the groves of Vrindavana, twenty-four hours a day.

Instructions for the householders and renunciants

Lord Gauranga instructs both the householders as well as the renunciants, ‘O brother ! Please do not pass a single day without chanting the holy names of Lord Krishna’.
‘O brother ! There is no need for different rules or practicing different spiritual paths for advancement in one’s devotional life. Purify your existence just by taking shelter of Krishna’s holy name’.
Bestowing His causeless mercy upon the conditioned living entities, Krishna has descended as His holy name. Being compassionate upon the souls of Kali-yuga, He has advented as Sri Gauranga.

Serve the associates of Sri Gauranga with a sincere and innocent heart. In this way, my brother, you shall certainly receive the feet of Sri Krishna.

Associate with the devotees of Gauranga calling out ‘Gauranga !’
Chant the ‘Hare Krishna’ Mahamantra and dance in ecstasy.
Very soon you shall receive the treasure of pure holy name which is a manifestation of divine love. It is to distribute this priceless treasure that the Lord had appeared in Nadia.
I, the argumentative Jagadananda, cry and appeal to all devotees – Please chant and serve the holy name.

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